Mobius flavoured this retailer’s content with SEO - friendly keywords

Casestudies > Ecommerce & Retail > Catalog Management Marketplace

Business Need

An American multinational corporation and e-commerce company providing consumer-to-consumer and business-to-consumer sales services via the Internet wanted e-commerce solutions which included a range of requests - Listing the seller’s products in their website as per their standard template, performing catalog services such as title creation, description writing, item specification, fitment capability & image optimization.

Process

  • The titles of the products were rephrased to add SEO-favoring keywords
  • Feed creation was completely automated incorporating business rules
  • Images were optimized by removing backdrops as per standard photo-center guide

Results

  • Listed more than a million products across US, Australia & APAC region
  • Achieved 100% of quality in listing the products as per the client’s format and in Image optimization

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