This online retailer gained more visitors to its website with Mobius’ SEO-friendly content creation

Casestudies > Ecommerce & Retail > Catalog Management eCommerce

Business Need

A leading American based online retailer with operations across globe, wanted to take their business customer-focused in effort to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. Their service request was to create compelling content that engages visitors with the products in their website; they were also looking for collecting and standardizing product images in accordance to their pre-set guidelines. They were predominantly interested in SEO-friendly title creation that would put them in the top of SERP’s.

Challenges

  • SEO-friendly keywords meant a lot of effort and research to fix the best title possible that is also meaningful and appropriate
  • Image collection process was crucial as they had to be apt and accurately edited paying attention to every detail like white background, standardized resolution etc.,

Results

  • With an integrated system, Mobius was able to meet the weekly deadlines committed to the client
  • Mobius delivered 100,000 product titles, 40,000 original content, product attributes for 100,000+ products and 50 buying guides in a span of 8 months
  • Following a semi-automated approach, Mobius was able to contribute to 25-30% of cost efficiency without compromising on quality

Find out how Mobius can help your business

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