The Business Need
A leading integrated retailer based out of Australia connecting digital and physical shopping experiences requested an online price monitoring service that would help in comparing prices of multiple products across categories. The basic requirement was to monitor close to 10,000 SKUs across 33 competitor websites for all days in the year.
The Australian retailer wanted Mobius to
- Monitor the product pricing in 33 competitor sites on a daily basis for around 10000 products
- Collect and map the deals/promotions published over in the competitor site and map it with our client products
- Observe the daily print ads on online newspapers and magazines by their competitor and capture product prices.
How we solved the problem
Mobius’ proprietary technology solutions helped the client in accurate product matching on their competitor sites and collected competitor pricing information for thousands of SKUs. Mobius collected deals running across their competitor site and online ads (publications) for different zones in Australian geography. The promotions were mapped with the client products on a daily basis.